WaterMarq Technologies Executive Team
WaterMarq Technology Inc. is a privately held company based in Vancouver, BC. The company is backed by a strong group of private investors and is focussed on acquiring, building and operating successful software companies with a focus on Software as a Service as a delivery platform along with related professional services operations. WaterMarq has two operating companies, WaterTrax and Marqui. Marqui is engaged in helping marketers drive results from the web using our software tools and services. WaterTrax provides software solutions to the water and wastewater industry.
Lance Neale, President and CEO
Lance’s passion for SaaS technology started early on and has greatly influenced his experiences as a successful entrepreneur, marketer, and technology executive. Today Lance is responsible for WaterTrax's corporate strategy and vision and his extensive experience has allowed WaterTrax to flourish since he stepped into the role of President and CEO in 2005.Lance’s corporate success stems from more than 20 years experience in publishing and communications. Before coming to WaterTrax, Lance was Vice President of Publishing for Transcontinental Media where he was integral to the development of one of the publishing industry’s largest and fastest growing companies from 1997 to 2005. Prior to his many accomplishments with Transcontinental, Lance held numerous senior management positions with Southam Newspaper Group.
In his spare time, Lance is an active member of the Young Presidents Organization a worldwide institution dedicated to providing education and thought exchange opportunities to young business leaders. When he isn’t revolutionizing companies or mentoring the business community, Lance enjoys spending time with his family and friends whose love and support he credits for his energy and fervor for business and life.
James Griffiths, CFO
James joined WaterTrax as the CFO in 2001 and has been appointed to General Manager and he has continued to bring his own special brand of expertise to WaterTrax's economic and financial strategy helping the company to continue to grow and thrive.Before joining WaterTrax, James spent 5 years in business development for Pepsi Cola in Eastern Europe and Asia. James holds a Bachelor of Commerce in Marketing from the University of British Columbia and also attained his Chartered Accountant’s designation with KPMG in 1992. During his travels, education and garnered experience, James established himself as a thought leader in economic strategy for the SaaS industry and has brought all of these talents to WaterTrax, helping the company to experience continuing success.
James grew up in the beautiful Comox Valley on Vancouver Island, British Columbia. Like many native British Columbians James loves the outdoors and all the recreational adventures that go along with it from back-country skiing to surfing.
Vickitt Lau, Vice President of Development
In his role as Vice President of Development, Vickitt leads the planning and execution of WaterTrax applications, product development, and application services.Before joining WaterTrax, Vickitt had a great deal of experience with SaaS technology. For over 20 years, Vickitt helped develop numerous products and projects for many Fortune 500 companies. His wide range of software experience includes, applied artificial intelligence, analytics, asset management, optimization, simulation and web 2.0. As a Program Manager on the Alberta Research Council, Vickitt was responsible for applying artificial intelligence technologies to improve efficiency in several different industries. In addition to all this he led an application service company RADSS Technologies from its start up to its acquisition.
When not strategizing software development breakthroughs, Vickitt enjoys golfing, reading and spending time with his family.
Richard Sharp, Vice President Marketing
As Vice President Marketing, Richard is responsible for communications, product marketing and demand generation activities for WaterTrax. He is focused on increasing WaterTrax's web presence though his web marketing expertise.Richard brings more than 17 years experience to his roles at WaterTrax. Richard has worked in product management and marketing positions at two NASDAQ-listed telecommunications companies and one consumer electronic multi-national company, Philips Electronics. Richard’s most recent endeavor before coming to Marqui, was leading marketing and demand generation at Elastic Path Software, a successful e-commerce company based in Vancouver, British Columbia.
Richard came to Vancouver from the UK and now lives with his family in North Vancouver. In his spare time, he enjoys many of the outdoor activities which are located right outside his front door.



